The Vuelta Ciclista a la Región de Murcia Costa Cálida - Gran Premio Primafrio presented

Presentada la Vuelta Ciclista a la Región de Murcia Costa Cálida – Gran Premio Primafrio

- The race will be held on Saturday 11 February. It will start at Parque Almansa in San Javier at 12:20 and will finish at Torres Park.

- There will be 21 teams, 9 of them World Teams. 147 cyclists will participate, all of them regional, and the Spanish teams.

- The race will be broadcasted on Eurosport, Teledeporte and 7 Televisión Región de Murcia, from 16:45. It will also be shown on Directv for the United States, Central and South America.

- There will be two hours of broadcasting, in which the Region will reach 207 countries in 18 languages. With an economic return of more than ten million euros.
 

The official presentation of the Vuelta Ciclista a la Región de Murcia Costa Cálida - Gran Premio Primafrio has been held this Thursday in the Parque Torres of Cartagena, where the race will finish this Saturday. It has brought together regional authorities, the localities that will be protagonists of the race, and the sponsors.

Noelia Arroyo, mayoress of Cartagena, the town where the race finishes, expressed her gratitude for the return of the finish of the Vuelta: "It is a good fortune to host again the Tour of the Region of Murcia and give visibility to the attractions of Cartagena. This year it will finish in the Torres Park, which offers a wonderful view of our port".

José Miguel Luengo, Mayor of San Javier, stressed that the start will be held in two renovated enclaves of the town: the Almansa Park and the Avenida Aviación Española. He also encouraged all cycling fans in the region to attend the presentation of the teams, starting at 11am.

Fran Sánchez, general director of sports of the Region of Murcia, stressed the importance of the Tour in the sporting panorama of the Region. A bet that unites tourism and sport to turn Cartagena and the Region of Murcia into the main scene of international cycling, with millions of television viewers from all over the world.

Adrián Valverde, director of innovation and sustainable strategy of the Primafrio group, reviewed the collaboration of the race with Primafrio, first through its foundation and now as sponsors of the race's grand prize.

As every year, initiatives have been carried out to make the Vuelta Ciclista a la Región de Murcia the most sustainable cycling race. The making of sustainable Mobel jerseys with recycled plastics, the use of recycled and recyclable materials, the Primafrio green patrol, the Primafrio green points, school chats on road safety and recycling, and a fleet of hybrid and electric cars are just some of the joint initiatives to achieve this goal.

Paco Guzmán has announced a large television broadcast. The broadcast will start at 16:15 in the afternoon, with a two-hour duration, which will once again turn the race into the best showcase for the Region at an international level.

Once again, the race will be broadcast on Eurosport. In total, up to 207 countries will be able to enjoy it, in 18 languages.

Teledeporte, the other great home of cycling in Spain, and 7 Televisión Región de Murcia, regional television, will also broadcast the race live.

The race be broadcast, as last year, by the North American channel Directv, leader in terms of subscribers in the southern states of the United States, from California to Florida, as well as in Central America, the Caribbean and all of South America.

In addition, this 43rd edition of the Vuelta can be watched in Italy on RAI Sport. This broadcasting is valued at more than 10 million euros.

It is expected that this edition will surpass last year's economic impact, which was almost eleven million euros.

The director of the race, Paco Guzmán, has referred to the goals they are pursuing "This way, we are fulfilling almost all the objectives we set ourselves every year with the Vuelta, to say all of them would be very pretentious. We want to achieve a great sporting competition, which serves to promote the sport among everyone, especially the youngest riders, and in which the best teams in the world will be present".

"We want them to see in Spain, Europe and all over the world what our Region is like in order to promote it, to let everyone know what this land has to offer and that we are something more. The perfect means of communication for this is television, and there are these figures of potential viewers, which make us the most televised event of all those organised in the Region of Murcia. Not only sporting".

“Finally, we strive to be the most sustainable in order to improve the environment and every year we put more and more resources in place. Now with the arrival of Primafrio to the Grand Prix, the bet has been multiplied".

The race will start at 12:20 at the Almansa Park in San Javier. One hour before, at 11:15, will be the signing control. A moment in which the fans can be close to the teams and runners, and see how they prepare a race of the highest level.

The finish will be unprecedented. The Parque Torres de Cartagena will be the first high finish of the race since 2020. Due to the toughness of the 194.7-kilometre route, it is expected that a reduced group will play for the victory, as it happened last year.

62 kilometres will run exclusively through the municipality of Murcia. The Cresta del Gallo will be climbed again, the first of the three scoring passes on the route. The Collado Bermejo, of special category, will once again host the Cima Marco Pantani. Alto del Cedacero, located just 17 kilometres from the finish, will be the last pass, and a decisive point in the final result.

There will also be three Metas Volantes. The first one on the Segura River in Murcia, on the Avenida Infante Juan Manuel. Alhama de Murcia will host the Meta Volante Primafrio, and Mazarrón the third, the Memorial Mariano Rojas Trophy.

Participation has increased in the last few days. The Q36.5 Pro Cycling Team, created this year by Doug Ryder, and with the technical advice of Vincenzo Nibali. A Pro Team that will increase the number of confirmed teams to 21. 9 of them are World Teams: UAE Team Emirates, Astana Qazaqstan Team, Cofidis, Movistar Team, Bora - Hansgrohe, Groupama-FDJ, Intermarché-Circus-Wanty, Ineos Grenadires and Arkéa Samsic.

Emirates will once again be the team to beat. After dominating the last edition, with the victory of Alessandro Covi and the double signed by Matteo Trentin, they are ready to repeat with a team that includes Tim Wellens and Marc Hirschi.

The regional riders are also favourites. Antonio Jesús Soto and José Joaquín Rojas have already demonstrated this year their strength in the sprint. In a high finish like the Parque Torres, with the accumulated hardness of the course, and being perfectly familiar with the terrain, they have great chances of victory.

Meanwhile, Luis León Sánchez, winner of two editions, and Rubén Fernández have already shown that they are capable of winning on this type of course. José Luis Faura and José María García, debutants in the race, will be looking to be protagonists in their home race.

Bryan Coquard, Lorenzo Rota, Pavel Sivakov, Warren Barguil, Orluis Aular and Simon Clarke are other world-class cyclists who are favourites for the final victory.